Every ten years, station owners are faced with a crucial decision: who to pick to supply their gasoline. Choosing the most profitable supply contract is key to the future success of your site and negotiating the best offer has a direct impact on profits and popularity. As you near the end of your current supply contract, make sure you consider all of your options and allow Miller’s Wholesale Division to show you what we offer and why we are your best choice in wholesale fuel supply.
Not only does Miller’s Wholesale provide all of the top brands such as BP, Amoco, Shell, Sunoco and Exxon, we also offer a lot more than just providing you fuel. Miller’s is a company that understands you and your business. On top of fuel sales, Miller’s has operated the Miller’s Neighborhood Market convenience store line for over 30 years, all across Virginia and North Carolina, giving us the unique experience and insight needed to help your convenience store achieve the highest profits at the lowest cost. We’ve been where you are and it’s our mission to help you overcome your challenges and achieve greater success.
Miller’s is a family owned and operated business founded in 1977 by original owner and now CEO, Gus Miller. The business is now headed up by his sons, Jeffrey and Keith Miller, President and Executive Vice President (respectively). Miller’s has now expanded to become Hampton Road’s leading Heating Oil, HVAC and Commercial Fuels provider, as well as into the convenience store and wholesale fuels business, providing the industry’s top brands throughout Virginia, North Carolina and Florida.
Joining the Miller’s family carries with it the satisfaction of working with a company that has been family owned and operated for over 40 years and continues to uphold the same system of values and commitment to excellence that were established all of those years ago. We take pride in our success and the success of our customers, providing additional services to share our expertise and benefit our customers’ growth and prosperity.
Brands & Services
Miller’s carries all of the top-performing brands with BP, Amoco, Shell, Sunoco and Exxon, as well as unbranded services throughout Virginia, North Carolina and Florida.
With our own experience in the retail field through our Miller’s convenience stores, we offer a variety of support services to assist our customers.
- BP, Amoco, Shell, Sunoco and Exxon branded gasoline and diesel supply contracts
- Unbranded gasoline supply contracts to acquire the lowest possible cost
- Vendor Discount Program: receive big chain discounts on wholesaler and R&M vendors
- Vendor Rebate Program: track, submit and collect all vendor rebates offered in the industry
- Reset and planogram your store to maximize sales and gross margins
- Assist in store purchase and lease negotiations
- Future site development and store layout
- Store operations
- Profit and loss analysis and benchmarking against industry average
Why Choose Miller’s
The convenience store business isn’t easy. With changes to EMV (Europay, MasterCard and Visa) regulations and big brand stores taking over and cutting in on profits, keeping up with the competitors is tough. Luckily, there’s a wholesale company who specializes in building a better convenience store and, with a little assistance from their knowledgeable staff and access to their top management, there’s no problem you can’t overcome. If you’re looking for a company that puts your success ahead of their own and creates long lasting relationships built on customized contracts and trust, look no further. With over 30 years of experience, Miller Oil Company and the Miller’s wholesale division are ready to help you build a better convenience store one step at a time.
With Miller’s, our customers have direct access to all of our experience through our top management, Keith Miller. Using our cumulative experience, our team can help customers develop in-depth strategic plans that streamline and improve all aspects of the station owner’s business and assist in tackling problems of any size with fast and effective decisions and advice. We succeed when our customers succeed, therefore, Miller’s is committed to serving our customers in every way possible. Our goal is to create a long term relationship with our customers by assisting with any challenges their site may face and ensuring we go above and beyond to pass on our experience and create a better business together.
Depending on your situation, there may be different factors that are important to you in order to help your business succeed. For this reason, Miller’s is dedicated to offering you a variety of supply contract offers to fit your needs and suit your future goals. Whether you are looking for the lowest possible cost or striving to make improvements in order to keep up with local competition and new retailers in the market, Miller’s is capable of customizing an offer that will maximize the profitability of your site while achieving your goals for capital improvements.
Recent changes in the EMV standards and requirements have hit many in our industry hard. With required upgrades placing a strain on many stations, Miller’s is capable of designing your supply contract around assisting your facility with it’s goal of achieving EMV compliance.
In the end, it comes down to trust. Selecting a fuel supplier can be a worrying experience but its Miller’s goal to take that worry away. Miller’s prides ourselves on customer retention. We’ve built and maintained lasting relationships with customers throughout the years by honoring our contracts over their lifetime and ensuring our customers come first. Our contracts are straight forward and designed to fit our customers’ specific needs, with simple terms and never any fine print.
So when your contract is up, consider a supplier who will do more than just honor a contract. Let Miller’s show you that your wholesale provider can elevate your business in ways you’ve never imagined and create a lasting partnership leading to your future success.
Schedule a Consultation
If you’re struggling to make a profit in your convenience store or petroleum outlet, don’t worry; you’re not alone!
Virginia is one of the most competitive convenience store markets in the United States and, with big name retailers becoming more prevalent, smaller operators are having more and more difficulty turning a profit. Luckily for you, you don’t have to do it alone. The Miller’s Wholesale Division is here to help you.
Our entire service is designed around helping smaller convenience store and petroleum marketers with every aspect of their business in order to help them grow and thrive. Through our customized contracts, the Miller’s Wholesale Division can help identify and provide the services you need, supplying you with the right contract for the lowest possible cost to help you succeed in today’s competitive marketplace. There is no convenience store issue we haven’t run across and, with our help, our customers will never face a problem alone.
So, if you’re curious about how your business can benefit from Miller’s experience and insight, take the first step toward a brighter future and contact us today. Together we can build a better convenience store, one pump at a time.
To schedule a consultation, email Wes Humphries, [email protected] or call at (757) 640-2123.